Paid Advertising

At CofiLab Media, our Pay-Per-Click Google Ads service is designed to help small to medium sized businesses reach their target audience and achieve quick results through paid traffic with search intent. Our team of experts will work closely with you to create and manage campaigns that are tailored to your specific needs.

The first step in our Google Ads process is conducting thorough research to identify the best keywords and target demographics for your business. We'll use this information to create a list of keywords and phrases that will be used to target your ads to the right audience. Additionally, we'll also review your website to ensure that the traffic is being driven to a landing page that will convert. We will also provide friendly recommendations and best practices to ensure success.

Once we have a solid understanding of your business and target audience, we'll move on to creating and designing your ad campaigns. We will work to create compelling ad copy that is sure to grab the attention of your target audience. We'll also ensure that the ad copy aligns with your brand and messaging.

Once your ads are live, we'll closely monitor their performance and make adjustments as needed to ensure they are performing at their best. This includes testing different ad formats, experimenting with different targeting options, and making adjustments to ad copy and bidding strategy. We'll also keep an eye on your budget and make sure that you're getting the highest Return On Ad Spend (ROAS).

In addition, our Google Ads services also include landing page optimisation. We'll work with you to optimise your website's landing pages so that they align with your ad campaigns and provide a seamless user experience. This will help increase your conversion rate. We'll also provide regular performance tracking and reporting so you can see how your ads are performing and make data-driven decisions about how to optimise them. This includes data on clicks, impressions, conversion rates, and more.

Overall, our Google Ads services are designed to help businesses succeed online and achieve their goals through effective and efficient online advertising.